The Commercial OS

You can see your bank balance in real time. Why not the things that move it?

The Commercial OS puts your sales, marketing, cash flow and operations on one live screen, and two highly experienced and skilled operators sit inside your business to run it with you.

Book a call For founder-led businesses doing $1M to $10M.
The Commercial OS
Live
Revenue MTD
$0
↑ 14% vs last month
Cost per booked call
$0
↓ 23% this quarter
Pipeline by stage$1.84M open
New
Qual
Call
Won
Marketing
3.1x ROAS
Cash runway
14 mo
Show rate
87%
The problem

Your agency sends a dashboard full of greens and up-arrows. Your bank account disagrees.

The numbers that flatter are easy to find. The ones that matter are scattered across five tools and a fortnight out of date.

So the call gets made on instinct, and on the nagging sense that something is being missed. Usually the sense is right. Somewhere between the ad spend and the deposit, money is leaking, and nobody can point to where, because nobody is looking at the whole picture at once.

Slide+42%impressions
Bank−$0change

Reach went up. Revenue did not move.

Slide+1.9knew leads
Bank11 calledin 48h

The leak is between the click and the call.

Vanity on the left. Reality on the right.
The problem with your week

Every decision still routes through one calendar. Yours.

Five tools that do not talk to each other, a content contractor who goes quiet at the worst possible time, and a sales handoff held together by you.

So you end up doing the work anyone could do, fixing what the contractor dropped and gluing the tools together by hand, instead of the work only you can do, which is grow the business and close the deals nobody else can. The systems do not communicate, so you become the integration. The cost never shows up as a line on the P&L. It is the hours quietly stolen from the most valuable asset in the company, which is your attention.

Fragmented labour
Employees / Offshore contractors
Sales
Social management
Systems do not communicate.
→
Founder dependency
Forced to pick up the slack when the contractors go quiet.
→
The cost
Hours lost
Revenue down
Spend wasted
No answers
The hours that should go into running the business and closing your highest-value deals.
It starts in a room, not a report

We do not start with a dashboard. We start with four hours in a room with you.

The Kickoff Sprint. Two sessions, the founder at the table, the whole business on it.

Financials line by line. The three-year vision. The avatar, the funnel, the sales team, and the numbers nobody has looked at properly in months. We find where the money is actually leaking, not where it appears to be. Everything that comes after, the dashboard, the targets, the monthly rhythm, is built from what surfaces in that room. No template, no guesswork, your business mapped properly, once.

Book a call
The four-hour Kickoff Sprint
1

Financials and vision

Line by line, plus the three-year picture.

2

Marketing and avatars

Who you sell to and how they actually find you.

3

Ops and sales

The funnel, the team, and where deals stall.

4

Wrap and plan

The leaks named and the plan to close them.

You walk away with the leaks found, the targets set, and a plan you can act on Monday.
What it is

One screen. One rhythm. Two operators who actually own it.

The Kickoff Sprint

Four hours across two sessions, the diagnostic the whole system is built on.

The dashboard

Your sales, marketing, financial and operational numbers in one live view, lead and lag indicators together, built to your business off the Sprint, not a template.

Two embedded operators

Inside your business every week, not a logo on a retainer. They take operational control across strategy, revenue operations, content and social.

The monthly board meeting

The OKRs and KPIs reviewed, the pipeline rebuilt where it is weak, the next move decided on evidence, not instinct.

Three working agents in the background

Argus
Pipeline Guardian

Watches every lead so none slip through.

Cadence
Algorithm Whisperer

Posts on the beat the algorithm rewards, so your reach compounds instead of resetting.

Vera
Metrics Aggregator

Deals only in the truth of the numbers, no spin.

Five parts, one system.

They are not a menu. The Sprint, the dashboard, the operators, the board meeting and the agents work as one. We scope it to your business on a call.

Book a call
The full installation

What the two operators actually do once they are inside.

Four workstreams, run for you, not recommended to you.

Strategy

Oversight of the whole pipeline from first click to closed deal, the monthly board meeting, and the directives that decide where the month's effort goes. We also run a monthly expert interview with you and turn it into content, so your thinking reaches the market without you writing a word.

RevOps

We rebuild the conversion pages that quietly leak the leads you already paid for, and wire a speed-to-lead handoff so your sales team gets a qualified lead the second it lands, not an hour later once it has gone cold.

Content

A full production engine across video, editorial and podcast, managed end to end with our editors. You are out of production completely. You show up, you talk, we do the rest.

Social

Multi-platform scheduling and authority growth run as a strategy, so the audience you build feeds the pipeline instead of just clapping.

We take you off the production line

The goal is plain. Get you out of the work that does not need you.

No more covering for a contractor who went dark. No more being the glue between five tools.

When the operators take the rhythm, the production and the reporting, the founder stops being the busiest employee in their own company. The hours come back, and they go where they always should have gone, into the deals and the decisions only you can make. We hand the engine to people who run it for a living, and hand you back your week. And we tie ourselves to the result. We are measured by what the engine earns you, not by the hours we log.

Your week, before and after
Hours on busyworkBefore · 18 hrs
Hours on busyworkAfter · 3 hrs
15 hours a week back, into the deals and decisions only you can make.
Sanity metrics, not vanity metrics

Likes feel great. They have never once made payroll.

Impressions, opens, reach: the numbers that look good in a slide and mean nothing in the bank. The Commercial OS sets the work beside the result, what your team did, and what it actually earned. When cause is sitting next to effect, the guesswork ends and the arguments get a lot shorter.

What the team did
28 posts published
4 campaigns shipped
1.9k new leads
=
What it actually earned
$0
booked revenue, traced to source
The monthly board meeting

Once a month, every decision gets made on the numbers, not the mood.

A real board meeting. Your two operators, your live dashboard, and one honest hour on what the data is telling you to do next.

Most founders run the business in their head and review it by feel. We replace the feeling with a scoreboard. Every month we sit down, read the same live numbers together, and decide what to double down on and what to kill. Decisions get logged. Next month we check whether they worked. That single discipline, looking at the truth on a schedule and acting on it, is what compounds.

Board decision logMarch
DecisionOwnerResult
Scale Campaign A, cut BSarah+18% ROAS
Add a second closerMike87% show
Kill the cold-email toolOps−$1.2k/mo
Logged this month. Checked next month.
Not another CRM

The last thing you need is another login you never open.

This is not a tool we hand you with a wish of good luck. It sits above your day-to-day software and below a full management consultancy, and unlike either, it comes with people. Highly experienced and skilled operators who own the rhythm, read the numbers, and keep the engine running while you do the thing only you can do, which is run the business.

A full management consultancy
↓
The Commercial OS
One screen, one rhythm, and people who own it with you.
↓
Your day-to-day software
Who it is for

For the founder who is done guessing.

Built for founder-led businesses doing $1M to $10M with enough going on to need the truth on a screen, and enough ambition to act on it. It pairs with Emma without a seam: she fills the top of the funnel, the Commercial OS runs everything that happens after.

Book a call
How it fits together
E
Emma
Fills the top of the funnel.
↓
OS
The Commercial OS
Runs everything that happens after.
Get started

Now see the things that actually move it.

One live screen, a monthly rhythm, and two operators inside your business reading the numbers with you. We scope the right setup on the call.

Book a call